not naked swim

coverage shouldn’t mean compromise

Not Naked Swimwear offers fashion-forward swimwear with comfortable coverage, UV protection, and sustainable craftsmanship, all made in the USA from recycled materials.

Full coverage swimwear

to feel confident

in any occasion

for women

made by women

Limited Drop

Run this town Top Run this town Top Run this town Top Run this town Top Run this town Top Run this town Top
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Run this town Top
$158.00

A structured wrap-style swim top designed to deliver support, coverage, and elevated design in one piece.

Why It’s Worth It: A statement top that blends fashion construction with swim functionality, rare in this category.

  • Wrap-style bodice with wide crossover straps for a secure fit

  • Cap sleeves for added coverage and mobility

  • Layered overlay construction for structure and shape

  • Flexible stretch with supportive hold

  • Made in America by skilled artisans out of sustainable recycled materials

How to wear: Style it with the matching wrap skort or pair with the essentials tailored swim shorts for a sport-meets-polish look. Or pair it with wide-leg high-waisted pants for a professional-polished look.

Fit Tip: If you are between sizes, order a size down on this one. It should fit snug like a sports bra.

Size Guide | Fabric & Care instructions | Shipping & Returns

Currently shipping within the U.S. only
model is 5’2” and wearing an XS

The New Rules Shorts The New Rules Shorts The New Rules Shorts The New Rules Shorts The New Rules Shorts The New Rules Shorts
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The New Rules Shorts
$108.00

Our signature full-coverage swim short, designed to stay in place and move with you.

Why It’s Worth It: Engineered for real movement (swim, chase, sit, bend) without ever compromising coverage.

  • Full-seat coverage with a smoothing, stay-put waistband

  • Mid-thigh length for a balanced, flattering fit

  • Clean silhouette with contrast piping detail

  • Performance stretch for active movement that actually pass the bend test

  • Made in America by skilled artisans out of sustainable recycled materials


How to wear: Pair with NNS top or throw over a one-piece for a more styled, elevated look.

Size Guide | Fabric & Care instructions | Shipping & Returns

Currently shipping within the U.S. only
model is 5’2” and wearing an XS

The Run this Town Skort The Run this Town Skort The Run this Town Skort The Run this Town Skort The Run this Town Skort The Run this Town Skort
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The Run this Town Skort
$168.00

Looks like a skirt, functions like performance swim. A modern swim skort that combines coverage with a tailored, feminine edge. You won’t think twice wearing it.

Why It’s Worth It: Function meets polish, designed to take you beyond the beach.

  • Mesh wrap-style overlay for movement and dimension

  • Built-in shorts for full coverage and confidence doing everything you need to do

  • Smooth, secure waistband

  • Lightweight performance fabric and mesh overlay for in and out of water wear

  • Made in America by skilled artisans out of sustainable recycled materials

How to wear: Wear it with a NNS top as a swim bottom or style it with a button-down for an effortless resort look.

Size Guide | Fabric & Care instructions | Shipping & Returns

Currently shipping within the U.S. only
model is 5’2” and wearing an XS

The New Rules Top The New Rules Top The New Rules Top The New Rules Top The New Rules Top The New Rules Top
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The New Rules Top
$108.00

A refined mesh crop designed for coverage, confidence, and everyday versatility.

Why It’s Worth It: Designed to replace multiple tops: swim, lounge, and styled; all in one.

  • Sculpted V-neckline for a flattering shape

  • Sheer mesh panel for breathable coverage and sun protection

  • Contrast piping for a clean, structured edge

  • Double-lined for support and comfort

  • Made in America by skilled artisans out of sustainable recycled materials

How to wear: Wear it with matching swim shorts or style it with high-waisted trousers for a polished, off-beach look.

Size Guide | Fabric & Care instructions | Shipping & Returns

Currently shipping within the U.S. only
model is 5’2” and wearing an XS

Models walking on runway during a fashion show, with audience on both sides and a large digital screen displaying 'Not Naked Swims' in the background.

Our Vision

why NNS

Covered, not conservative

Designed for real life moments

Elevated, not athletic

The tea

  • Wow I'm pleasantly surprised how well this (The Run This Town Top) fits even my larger chest

    Courtney

  • “Such a niche! I love it.”

    -Gabriela

  • "My cup sizes after kids and life aren't equal anymore, and with the Run This Town top because of the fabric ruching, it completely hides it for me!"

    Beth

  • "I can totally wear this to the Splash Pad and not have to worry about putting on anything else."

    -Kate

  • "The SheEO like sinches my waist a little, I like that!"

    Megan

  • “Cute & totally sporty spice! I’d surf in that!”

    -Hailey

  • "Wait, this is swimwear? The fabric feels AMAZING!"

    Kate M

  • "This is so f*cking cool and original. I’ve never seen anything like this. It’s super cute and athletic feeling too, while classy"

    -Andrea

  • The She-Eo fits my c-section belly!

    Meghan